Aideen Shortt is a veteran in gambling industry having been involved in a range of senior positions since the outset of online betting and gaming over 10 years ago. Her experience includes both operator and supplier side and she is an active participant and speaker at industry events with an extensive network of contacts.
 
She was originally employed as part of the marketing team that launched flutter.com (now Betfair) and from there moved to Coral Eurobet (part of the Gala Group) as a senior member of the marketing team, progressing during her time there to the position of Marketing Director for the online business. 
 
In addition Aideen has held director level roles at Skybet (part of BSkyB) and Chartwell Technology, and has now set up as a private consultant working for a range of different sectors within the industry including Paddy Power, fantasy gaming company Clever TV, Jersey’s leading IT and data centre, Foreshore Limited, and also media companies Bluff Europe and Sport Business. 
 
Aideen is a graduate of University College Cork (Ireland), with a Masters Degree from Kingston University in the UK.